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Download the latest white paper from OptimizeRx for a deep dive into the new opportunities that patient-first approaches offer life science marketers.
Explore the rich – and unexpected – history of next-best-action marketing in the latest white paper from OptimizeRx. The white paper highlights the importance of patient centricity and includes the results of a study conducted on the performance of 60+ programs run on their dynamic omnichannel platform, as well as case studies of two multinational pharma manufacturers.
Learn why nothing is more actionable than knowing the windows in time when patients are meeting with their HCPs – and which patient-first best practices deliver up to 28% higher script impact.
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